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Martech Consulting Services for B2B

Eliminate mundane task, bring automation

MarTech covers tools and technology which captures effectiveness of marketing efforts from campaigns to web analytics, CRM to marketing automation, user experience testing to social listening and more. We analyze different tools and technologies in the market to see what could be apt for your specific business and recommend accordingly. We solve technical and business challenges to make MARTECH work for you. While tools give you a mechanism to generate reports and insights the most important piece here is applying the marketing expertise and aligning it with your business to make sense of it.

15,384 Martech Tools in Market
High impacting areas – Content, Hyper-Personalization, Customer Journeys & marketing automations
Digital marketing leaders report that just 33% of their martech stack is being used - Gartner
Martech accounts for nearly 24% of total marketing spend - Gartner
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Capabilities

CRM-2
The range of prospects, leads and opportunities sitting across CRM at various stages and on the top of these, custom promotions that your team is running, all can generate best results if you implement the custom systems of automation, workflows and logic that aligns with your business and target audience.

Our well designed CRM consulting focus areas are:

CRM Lead Scoring.
CRM Asset Promotion and Distribution
CRM Automated Nurturing Workflows
CRM Automated emails
Newsletter Program Management
Web-Analytics
If you are not measuring in marketing it has no meaning. Whether you are looking to set Google analytics or some other tools the default mechanisms are not enough to visualize what’s working and what’s not working. Moreover there is NO quick fix to all the analytical questions you are looking for

We guide and help to capture the integrated analytics

GA4 Custom Configurations
Developing Marketing Dashboards for Executives
Developing Marketing Dashboards for Marketing Teams
Integrations with other tools
Marketing-Automation-2
Marketing Automation does the heavy lifting work of integrating multiple channels and providing unified experience. It eliminates the repetitive mundane tasks, streamlines workflows to deliver communications and engagement opportunities.

We support marketing automation for:

Customizing personalization in messaging.
Automated triggers and workflows
Integrate channels
Selecting right tool for automation
Custom-Analytics-2
At times when the standard analytics does not suffice your business needs – you need custom analytics which gives more attribution modeling and control to understand which specific marketing activity generated those leads. Moreover custom analytics is also helpful in combining multiple data points in one dashboard to interpret and take corrective actions.

We offer consulting for customization analytics in:

Custom Analytics Dashboard in Looker Studio
Combining multiple streams of data
Benchmarking and Comparative analysis
Typical Timeline and Outcomes

Martech Business Impact

Focus Area

Popular Choice
CRM
Web Analytics
Marketing Automation
Popular Choice
Custom Analytics
  • Timeline
  • Business Impact
  • 4 Weeks
  • Improve Pipeline Stages
  • 2-4 Weeks
  • Website and Landing Pages Performance
  • 4-8 Weeks
  • Increased Outreach & Engagement
  • 4 weeks – 12 weeks
  • Attribution Analytics
  •  
Testimonials

Why do people love Synergisys?

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Why Choose Us

360

Comprehensive 360 Approach

2-Decades

2 Decades of Professional Experience

Cross-Industry

Backed by Cross Industry Alignment

Best-Practices

Follows Best Industry Standards and Practices

Avoid assumption and guess work – Pick RIGHT MARTECH

Get Speed & save time

    Partial Insights can mislead marketing – Get 360 view of your marketing! Invest in MARTECH.